Explorer of possibilities. Design is not only the manifestation of a physical object but a way of thinking. Brook is an entrepreneurial industrial designer with over 10 years of professional design and branding experience. Continually forging new grounds with his entrepreneurial spirit he looks for new and different design approaches to problems. Concept orientated and working mainly in automotive, footwear, product design and branding, he has worked on projects for many Fortune 500 companies including: Audi, Adobe, Daimler Benz, Frog Design, Nike, Volkswagen, Fila, Herman Miller, Delta Sky, BMW, Adidas, Hasbro/ Transformers, General Motors/ Chevrolet, SATA, Mobsteel, Hewlett Packard, Mattel/ Hot Wheels, VW, Victorianox/ Swiss Army, Sony Entertainment, Nike, Phat Farm, Microsoft, Toshiba, Panasonic, Decathlon, Autorama and more. Brook currently helps run Middlecott with his partner Judith. Together along with their team of highly talented partners they create award winning brands and designs from their Downtown Detroit studio. Brook is also the founder of the live design contest, a Fight Club of Design; the Middlecott Sketchbattle Experiment where 'the best sketch wins'. www.middlecott.com Working and living in the US and Europe, Brook has gained valuable international design experience from countries; Italy, Germany, United Kingdom, Austria as well as in China and India. Graduating in 2000 from UKs' Coventry University Transportation Design course, he created a sound foundation from which he has built his design career. More recently Brook has completed grad school from the CCS (College fro Creative Studies) MFA Transport Design program at the top of his class. As well as being named on several US patents as the inventor he has been featured in a number of periodicals and won several design awards like Peugeot Design Competition, Michelin Challenge Design, Car Design News/ General Motors Interactive Design Challenge. Brook has been featured in a number of books, magazines and websites such as Time Magazine, Wired, Edge, MG World, Maxim Fashion, CARR, Car Design News, Car Body Design, Core 77, Jalopnik, Automobile Magazine, Lurning Curves, Concept Kicks, and more. Brook is a yearly judge docent for the EyesOn Design wards. Brook has worked with big name brands like, Nike, Adidas, Mattel/ Hot Wheels, Delta Airlines, General Motors, Ford, Hasbro/ Transformers, BASF, UAW, Audi, VW, Daimler. Mercedes Trucks North America, Sony Entertainment, Fila Sport SpA, Puma and may others. Brooks specialties are rooted in sketching and rendering concepts: art direction, vehicle design, consumer electronics, footwear design, product design, sketching, illustration, concept design, branding, soft goods design. Adobe Illustrator, Photoshop, In-Design , Rhino3D, basic Alias Automotive, Alias Sketch, Alias Sketchbook Pro, Hypershot, Bunkspeed . Brook also has experience with product development in China, Europe, India and the USA.

Work Samples

  • Desktop Speaker System Industrial Design

  • Shelby Cobra re-design Commission

  • VW Polo sneakers

Work & Education History

View full profile and work history

Specialties

Affiliations

IDSA, UKDC, EyesOn Design

Awards

General Motors and Car Design News Interactive Design Competition award winner over 5 U.S. Patents CARDESIGNNEWS.COM: 06/07 : MotorStorm EDGE UK: 11/06, MotorStorm TIME: 07/06, p.44, Herman Miller WIRED: 11/05, Pentagram Des CREATIVE REVIEW: 08/05, Pentagram Des Michelin Design Challenge: 2003, finalist displayed work at NAIAS Peugeot Design Contest: '01, finalist

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