Extensive creative project management, design, advertising and supervisory experience. Innovative. Deadline driven. Established track record. Exceptional written communication skills. Additional experience in publication design, POP retail packaging, photography, art direction, image retouching and color correction. Thorough knowledge and expertise in printing and print production on multiple substrates. Excels at creative services management and art direction.
cziek_Photography Art Direction
(formerly KPSS, Inc. and Goldwell Cosmetics U.S.A., Inc.)
responsible for the creative development, execution and project management of all internally produced marketing communications, retail packaging, promotional, sales and education collateral materials for the North American Headquarters (U.S.A, Canada and Mexico) of a manufacturer of professionals-only hair care and hair color products. This included collaborating on multiple brand projects and U.S. product launches with the marketing brand managers in the U.S. and European headquarters managing project budgets to spec developing and evolving creative processes and procedures hiring, coordinating and directing outside printers, designers, design firms, ad agencies, and photographers on all projects assisting in the development of branding guidelines ensuring continuity with the product message creating marketing tools for the sales and education staff, as well as, distributors and their clients supporting all creative needs for North America. * Was instrumental in adding to the company's profitability through better creative project management, strategic planning, vendor research and negotiations, analyzing creative marketing needs and working to reduce redundancy and waste in materials produced. * Instrumental in developing, designing and producing an 88- page book featuring the best work of North American stylists using company products. This included overseeing the digital conversion and color correction for over 100 images and working closely with the printer and bindery to ensure a high quality product. Book was published for 5 years. * Developed and implemented policies and procedures pertaining to graphics areas of marketing including forms to open projects, route proofs, requests for digital files and specific file types, and sign-off on print quotes to track work flow. * Co-founded a cohesive Marketing Communications Team with the Public Relations/Communicatio...
Provided design, production and delivery of sales and marketing collateral, including art direction for all plant photo shoots, copy writing, and trade show preparation. Reduced printing costs, maximized advertising cost effectiveness and increased industry visibility and awareness through vendor negotiations and targeted media placement.
Annapolis and Baltimore Print Production and Graphic Designer The Baltimore City Paper Baltimore, MD
Smith Burke & Azzam Advertising (currently GKV) Baltimore, MD
Recruited to prepare the design, layout and production of books, advertisements, and overseas study sections for a Publisher of 37 College/University seasonal campus directories. Responsibilities included creating and proofreading advertisements, ensuring production timelines were met each day, reviewing contracts and finished ads with advertisers and reviewing the outgoing proof log at the end of the day. Managed a team of three additional designers and four traffic coordinators. * Developed traffic procedures for ad production and proofing as well as a filing system for contracts and hard copies of approved advertisements. * Created a cohesive, efficient and diversified workforce by developing and implementing cross training system to rotate responsibilities among designers and traffic coordinators for scanning, proofing, designing and mailing proofs to advertisers nationwide. * Improved employee morale, increased worker productivity and reduced stress by instituting an incentive program developed with the employees.
Bachelor of Arts & Sciences in Advertising, Texas Tech University Computer proficiency in Mac Operating System and software including: Adobe CS (PhotoShop, Illustrator, InDesign), QuarkXpress, Acrobat, Microsoft Office (Word, PowerPoint, Excel). ONLINE PORTFOLIO: (extensive hard copy portfolio available with additional work) www.coroflot.com/cziek Carrie Ziek 5200 Weslayan St #A-111 hm/ofc (512) 992-7575 mobile "firstname.lastname@example.org" email@example.com