As an up and coming designer I look forward to problem solving in order to fulfill consumer needs. With a fresh outlook on product design I find myself striving to close the gap between the product and the user. While growing as a designer I take critiques as an improvement opportunity and make it my goal to go above and beyond expectations. Design shapes the way I live, I look forward to continuing to create, inspire and thrill onlookers with the innovative design work ahead of me.

Work Samples

  • shoes

  • NIKE Eco Sole-ution

  • Dakine Hiker

Work History

Experience Reebok International......................................................Canton, MA Associate Footwear Designer-Running John Greenhaulgh April 2013 to Present Running focused footwear design from preseason kick off through final development of the product. Responsibilities include assisting the Running Footwear Design team in researching trends, ideation of new concepts and creating compelling product to meet the brand aesthetic. I work alongside the team to provide each product with a design with the intended brief and seasonal design direction set by senior management. My position relies on me to sketch product designs and produce line art to communicate design concepts, provide design / concept boards to communicate design and seasonal direction and create supporting artwork that illustrate design concepts and tell stories to the Marketing, Merchandising and Sales teams. I work closely with all elements of the category to understand market needs and design to the product briefs. I take it upon myself to follow market trends and consumer needs in order to transfer correct information to cross functional teams. It is necessary for me to Design function and technology into product while still designing to cost through the materials and construction selected. The tangible deliverables I am responsible for handing off and meeting deadline on include initial design inspiration boards, initial design prototypes and tech packs/ colorways throughout the design process. Reebok International......................................................Canton, MA Footwear apprentice Ben Kuchler July 2012 to April 2013 Responsibilities include Kid's footwear ideation, outsole/ tooling design, upper ideation, material and color specs, hand sketching, hand modeling mock ups, Illustrator line work, Illustrator and Photoshop rendering Wolverine World Wide......................................................Grand Rapids, MI Harley-Davidson Footwear Design Intern Amy Lovall May 2011 to May 2012 Responsibilities include upper design, outsole design, Material specs, hand sketching, Illustrator sketching and rendering, Photoshop rendering. Chervon North America……………………………………………Grand Rapids, MI Industrial Design Intern David Allan May 2010 to May 2011 Responsibilities include product research, user research, product design, rough ergonomic models, Photoshop rendering, and 3D rendering. Armstrong International…………………………………............Three Rivers, MI Summer Intern Jeanette Whitney June 2008 to August 2008 Responsibilities included Photoshop rendering, filing, and paperwork. Education Kendall College of Art and Design…………………………………………………………………Grand Rapids, MI Bachelor’s Degree in Industrial Design May 2012 Industrial Design Studio Excellence Award winner 2012 KCAD IDSA award finalist Competitions Design Quest Furniture Competition 2011 People’s Choice Award The Eclipse table was an idea formulated by a partner and myself; we brought it from ideation, through concepts to a final model. Two half-scale models exemplifying two different wood finishes were the final pieces shown at the D2 reception. Canstruction 2010 Group Member Responsibilities included help formatting concepts, presenting concepts and construction. Volunteer Work Jericho Foundation Newsletter Graphic Designer 2009-2010 Responsibilities include design the layout for four newsletters throughout the year, all information is provided by organization. Lincoln Developmental Center School Classroom Volunteer 2009-2010 Responsibilities include working with students, providing one on one time. Continued Education Reebok International- Shoe school November-December 2012 A six week program designed to focus on manufacturing, materials, and construction of footwear.

Education

Kendall College of Art & Design of Ferris State University

Specialties

Awards

Industrial Design Studio Excellence Award winner 2012 KCAD IDSA award finalist Presidents List 2009-2012 People's Choice Award Winner Design Quest Furniture Competition 2011 Canstruction 2010 Group Member

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