Coroflot

Resume

Thinkscape Group // Icon
-Dec 2010 -Present-

Position: Lead Designer 'Brand Environment'

www.thinkscapegroup.com
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LimKokWing University of Creative Technology (LUCT)
-3rd Quarter of 2009 - 4th Quarter of 2010-

Position: Principal Lecturer (Digital Communications)
@ Faculty of Architecture and the Build Environment (FABE)

www.limkokwing.edu.my
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BIZ CREATIONS (M) Sdn Bhd
-End of 2007 – 3rd Quarter of 2009-

Position: Head / Senior Designer

Tasks
Client servicing and PR, Creative advertising, marketing and promotion/campaign ideas, Concepts, Design and art direction, Assigned to manage events and roadshow programs/production/design, Prepare documentation for events design specs and clients' branding procedure, Lialise with suppliers, contractors, printers and fabricators for quotation of the setup.

Projects
+ Malaysia Pavilion for International Franchise Expo (IFRA) @ Jakarta, Indonesia.
+ MARA 1 Malaysia Showcase
+ Advertising campaign of ‘Beli Barangan Malaysia,Pilihan Bijak 2009’ for Kementerian Perdagagangan Dan Hal Ehwal Pengguna (KPDNHEP) – proposal
+ Big Boys Toys 2008 initial event proposal and management
+ SERVIER-Protaxos Booth for Combined Orthopedic Meeting 2008
+ Lembaga Pertubuhan Peladang (LPP) promotional and participation management for MAHA 2008
+ Branding and promotional campaign of MyNIRA for MADA Kedah (Nira based drinks)
+ Sambutan Maal Hijrah Peringkat Kebangsaan @ Alamanda (anjuran MecD)
+ Belleview Group branding and exhibition projects
+ Pestaminda ‘Ulul-Albab’ untuk YPU Terengganu 2008 (Proposal)
+ Dunhill Fashion Showcase @ STARHILL Gallery 2008
+ SIRIM booth stands design for Malaysian Trade Expo 2008
+ Sambutan Hari Koperasi Negara 2008 @ Putrajaya Convention Center

www.bizcreations.com.my
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NEXUS Event Management Sdn. Bhd.
-Early of 2006 - End of 2007-

Position: Concept Designer / Production Executive

Tasks
Assigned to manage art directions, events and roadshow production/design setup, Prepare drawings and documentation for events design specs and clients' branding procedure, Lialise with suppliers, contractors, printers and fabricators for quotation of the setup.

Projects
+ British American Tobacco (events)
-New ciggarette pack nation launch for Pall Mall
-Project Novus Dunhill (Smart-TRP)
-Dunhill Finesse branding pack launch (proposal)
-KENT rebranding 2007 (nation launch)

+ Exhibition Booth Setups
-Naza-Kia KLIMS 2006 motorshow at PWTC(proposal)
-Apple Vacation at PWTC(MATTA Fair)
-Siemens Automation & Engineering Exhibition at KLCC(proposal)
-Shell Trading Power Expo 2006 at KLCC(proposal)
-MiDF Booth setup for Minggu Amanah Saham 2007 at Kuantan, Pahang

+ Daimler Chrysler Malaysia (DCM Mercedes,Malaysia)
-DCM NGV booth setup Berjaya Times Square,KL
-Multi saloon models/class launch showcase setup.
-Vito/Sprinter Safety Test Drive Day at Stadium Shah Alam.
-Vito booth setup at One Utama
-Mercedes R Class display at KL Gourmet
-Sin Khiong Star F1 Mercedes Dinner at Shangri-La
-Sin Khiong Star Mercedes Service Center launch at Puchong
-Vodafone McLaren Mercedes F1 Party 2007 (proposal)
-Mercedes F1 Meet The Driver Party 2007 at Mezquit, Heritage Row
-Vodafone Mclaren Mercedes Exhibition Booth at Sepang F1 circuit
-Sprinter Display Booth for ACEM expo at PWTC
-New E-Class launch at KL Performance Art Center (KLPAC), Sentul
-DCM Mitsubishi Fuso (lorry) launch at Saujana Golf Club

+ Roadshows
-IKEA-IKANO Mastercard FIFA WORLD CUP 2006 street carnival
-Proton Edar Roadshows and events setup (proposal)
-Merdeka SALE-bration IKEA-IKANO 2006 street carnival.

+ Miscellanious
-KFC Alaskan Burger Product Launch (proposal)
-KFC Chicken Rice Product Launch (proposal)
-Ted Baker Boutique launch at Bangsar Village (proposal)
-MiDF new logo rebranding launch at Mandarin Oriental
-NISSAN new car range launch for 2007 at KL Performance Art Center
-Maxis 'WE POWER' gala dinner (proposal)
-HUAWEI gala dinner (proposal)
-Paralel Media Asia (PMA-Global One) marquee setup and design for Malaysia Golf Open 2007
-Taiwan 'Touch Your Heart' travel campaign press conference
-Carlsberg Display Kiosk

www.nexusevent.com

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AXIS IDENTITY Group Sdn Bhd
_____2 months contract (2006)________

Position
-Project Coordinator

Tasks
+ Assigned to improvise and to document technical and design specs of signage

Projects
+ KL Pavilion Signage & Wayfinding

+ www.axisidentity.com
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BIZARRE Design & Marketing Sdn. Bhd.
(division of Dwiplus Holdings Sdn. Bhd)
_____ mid of 2004 - early of 2006_____

Position
-Head Designer / Design Manager

Company Services/Divisions
+ Below The Line (BTL) graphics and advertising
+ Urban & Environmental Design (Graphics & Street Furniture)
+ Signage design & Wayfinding Consultancy
+ Product Design
+ Point Of Sale (POS)
+ Event Management

Tasks
+ Assigned to set design/creative directions according to client's requirement and specifications.
+ Prepare drawings and documentation for design, technical specs and clients' branding application.
+ Lialise with suppliers, contractors, printers and fabricators for quotation of projects.
+ Artwork traffic control

Projects
+ Signage design & wayfinding
-Signage design for clients such as Hijjas Kasturi Design Associates, JJA Architect (UK) and RYO Design for Financial Resource Service Center (FSRC) which is part of National Bank Malaysia projects.
-Developed and studied the wayfinding design and access for new AL-Faisal University which is based in Riyadh. A project with Hijjas Kasturi Associates
-Signage design for re-developement of Langkawi Jetty,Malaysia. (Proposal)
-Design Specs documentation for Putrajaya Boulevard.
-Design Specs documentation for Putrajaya Convention Center signage.
-Signage design for Binjai Service Apartment (KLCC Developement Sdn. Bhd).
-Manage a signage design project proposal for AVARE Service Apartment. (proposal)
-Manage a signage design project for Desa Park City under BEP Architect. (proposal)

+ Urban & Environmental Design
-Design, manage and organized team for "street furniture" (enviromnetal design and graphics) for Penang Road (Jalan Pinang) projects. This project is basically to upgrade and to develope new face of 'Penang Urban Street'. Project includes designing new phonebooth, swivel rubbish bin, glass busstop, high mast pole,lighting poles/lamp post and graphics.
-Developed a range of bus stop designs for Doha,Qatar fo their Asian Games 2006 preparation for Dallah Group Int. (proposal)

+ Product Design
-M.Mobile 1st malaysian phone project. Developed few range of Bar-type phones and Flip-phones for local market. (proposal)
-Bar code reader (proposal)
-Cold Storage Singapore retail information touchscreen/printing kiosk.

+ Point Of Sale (POS) and BTL
-Pepsi International inc. (under Permanis Sandilands (M'sia) Sdn. Bhd.). Did all the the 3D renderings for premium items, packaging and product display for P.O.S. market. As well as other brands such as Mirinda, Excel, Chill and Lipton Ice Tea.

+ BTL and branding
-Involve in initial design direction proposal for Affin Bank new Corporate Identity Strategic Branding 'Banking Without Barriers'.

+ www.bizarre.com
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KIOSKMEDIA group (Singapore) Pte.Ltd
_____Early 2004 - mid of 2004_____

Position
-Jr. Industrial Designer

Task
+ Assigned to assist head designer on designing information kiosk for exhibitions and firms.
+ Involved in design, production and technical maintainance of computers, touchscreen, RFID, TAGSYS and card scanners.
+ Design the exterior of kiosk and develope every parts and brackets needed for each kiosk.

Projects
+ Clients : SHELL (S'pore), National Library Singapore (NLB), IRIS (Malaysia)

+ www.kioskmedia.com
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Internship and freelances

Internship with SULIK DESIGN Consultant 2003
_______Early of 2003 (Student, while in UTM)_____

+ Participated in redesign of malaysian car company PROTON for ARENA (multipurpose fun vehicle). Involved in styling and cab design for Australian market.
+ Also involved in designing range of melamine ware for household and office products.

+ www.sulikdesign.com

KIMEX Auto Car Accessories
______Mid of 2003 (Student, while in UTM)______

+ Participated in designing sports bucket seats and component accecories for all types of cars by doing studies on fabrics, material, components and production.

PRO-DEF design consultant
______End of 2003 (Student, while in UTM)______

+ Assigned to design a new concept of bus-stop for big city Kuala Lumpur, Malaysia by using composite materials (fibre-glass and acrylic).

Neu Urban Design & Events (NUDE)

+ Developed new designs for LG Electronics flagship store and their respective display racks for electrical appliances store nationwide. (proposal)
+ Design, Developed & Build Exhibition stands and booth for HSBC Bank. Their roadshow was currently for Credit Card new registration campaign. This project includes stage design, props design, booth design and other event related structure.
+ HSBC campaign (advertisement, graphics,print & premium items)
+ HSBC Platinum Card CIS Branding (proposal)
+ Involved in Kiosk design proposal for on-line/on-site credit card sign-up for HSBC.
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Nguan Hing Sarawak Pepper Industry

+Developed new design labels and logo for their new branding strategy and packaging.

Astro Sign Gallery

+ Provide technical drawing and specification for MAZDA showroom signage.
+ Advertisement panel design for Dewan Bandaraya Kuala Lumpur (DBKL) - proposal

+www.asg.com.my