After 4 yrs of learning , i find myself in this pool of deep shit, called ADVERTISING....and believe me this shit tastes great. Typography, design and visualizing concepts, from ideation to execution is what this shit is made of. Had 3 final nominations in print category fr Cocco's campaign at Cannes 08 tat i can boast off. Cocco's campaign also selected for TheWork09. Currently working as an Art Director @ McCann Erickson India Pvt. Ltd.