Best communication projects always start from a solid base. A strategic approach comes before everything. A logo is not a brand. Unless it's on a cow, as Sean Adams said. Communicating with personality — are you a bold type? — is better than doing things like everybody already does. (Story) doing is better than (story) telling. And things like these :)
There's already so much communication noise out there. We don't need some more.
This is why I design visual communication projects that stand for something and help to stand out. They make and convey sense.
Connecting the dots is my motto.
Online I'm ilpiac.
That's all.
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PROJECTS
Creator of “Epilepsy? Cut it out!”, a fundraising and communication campaign on surgery for epilepsy. [ ☛ www.diamociuntaglio.info & www.bonfire.com/cut-it-out/ ]
Co-organizer of Kerning Conference, an international conference on typography that takes place every year in Faenza. Could a type enthusiast miss such an opportunity? No! [ ☛ www.kerning.it ]
Creator of “Letterpress is better”. Because letterpress is still alive and makes a great impression. [ ☛ www.letterpressisbetter.com ]
Creator of T(ype)Shirt, a line of t-shirts dedicated to type. [ ☛ bonfire.com/store/ilpiac/ ]
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IDEAS I TRY TO STAY TRUE TO
“What matters in this life is not what we do but what we do for others, the legacy we leave and the imprint we make.” — Eric Meyer
“Listen more, talk less and be decisive when the times come.” — Satya Nadella
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LET'S TALK!
M. +39.3395997163
E. maurizio@ilpiac.com
Skype maurizio.ilpiac.piacenza