Jeff Fisher

Jeff Fisher - Engineer of Creative Identity - Jeff Fisher LogoMotives

Jeff Fisher, author of "Identity Crisis!: 50 redesigns that transformed stale identities into successful brands," is the Engineer of Creative Identity for the Portland-based firm Jeff Fisher LogoMotives. His first book, "The Savvy Designer's Guide to Success" is available as a PDF on CD from HOWBookstore.com. He is currently writing a new volume, with the title "Logo-Type." Graphic Design USA magazine recently named Jeff Fisher one of the design industry "People to Watch" for 2009.

Resume

Jeff Fisher has been designing logos, creating corporate identity systems and branding organizations, businesses and products for over 30 years. Clients have included one-person entrepreneurial companies, education facilities, non- profit organizations, government agencies, professional sports teams and international corporations.

Location

Portland, OR

Specialties

  • Print
  • Art Direction
  • Design Management

Experience

30+ years

Education

University of Oregon

Awards

Jeff Fisher has received over 600 regional, national and international design awards and his work appears in over 100 books about logos, the design business, and small business marketing.

Affiliations

HOW Magazine Editorial Advisory Board, UCDA Designer Magazine Editorial Advisory Board, HOW Design Conference Advisory Council