Creative, skilled and highly experienced Art Director proficient in editorial, UI and data visualizations. In addition to being a hardworking designer who builds powerful and elegant visual content, I excel in collaborating and developing trustful partnerships. Key accomplishments include developing comprehensive digital media kits for a portfolio of over 35 business brands at Nielsen Business Media; design directing the new visual identity for Business Travel News and Travel Procurement publications; designing and executing the visual style for Scholastic's student analytics programs and flagship math program; and developing interactive companion websites for Oxford University Press' academic titles. I am currently working on UX Design projects that go beyond creating visuals; with a focus on the research process and user testing to develop a keen understanding of user needs and behaviors, as well as developing content strategies as part of an overall business plan. An avid photographer, I have works published in The New Yorker, Gridskipper.com, Brownstoner.com, Jaunted.com, Philippine Airlines, OUP China, Business Travel News, Successful Meetings, and Prentice Hall-Hong Kong. Let's work together!

Work Samples

  • infographics

  • editorial

  • Al Jazeera America campaign

Work History

  • Art Director

    • The BTN Group / Northstar Travel Media
    • Mar 2010 - Present (4 years 9 months)

    -Art Director of Business Travel News, Travel Procurement, and quarterly resource guides
    -Conceptualize the publication design strategy for magazines, infographics, marketing collateral, exhibition graphics, and digital properties
    -Serve as event photographer for travel industry trade shows
    -Manage art budget
    -Led the redesign of the Business Travel News publication

  • Art Director

    • Freelance
    • Jul 2007 - Present (7 years 5 months)

    Lead Designer at Insight Strategy Group, DE Shaw, Edelman, Procter & Gamble, Target, Ipsos, ExxonMobil, Charles Schwab, vitafusion, and Fitch Ratings
    -Lead designer of infographics websites and presentation decks
    -Develop style guides for data visualizations

    Presentation Designer at Insight Strategy Group
    -Presentation and infographic design for Bravo! TV and Qualcomm

    Visual Designer at Scholastic
    -Overhaul the user interfaces of existing student and classroom analytics programs
    -Collaborate with UX designers, producers, editors, data scientists, developers, and educators to create new student digital testing platforms
    -Develop and reinforce best practices on the development of data visuals

    Designer for Edelman, OK! Magazine, YourTango, Oxford University Press, Hexagramm, Willkie Farr & Gallagher, Mission Capital Advisors, and Anselm Academic
    -Designer for editorial and digital marketing collateral

  • Designer

    • MAUDE
    • Jul 2013 - Aug 2013 (1 month)

    Freelance designer for OOH and print creative for Al Jazeera America.

  • Associate Art Director

    • The Nielsen Company
    • 2008 - Mar 2010 (1 year 3 months)

    -Collaborated with marketing, editorial, and creative staff across a portfolio of over 30 Nielsen business brands, including AdweekMedia, Editor & Publisher, National Jeweler, Business Travel News, Incentive, Successful Meetings, Progressive Grocer, and Photo District News to develop design solutions for a variety of projects such as web graphics, invitations, ads, posters, and trade show booths
    -Designed and oversaw the development of websites, promotional microsites, digital mediakits, prestitials, email blasts, and Flash banners
    -Designed custom supplements, and special advertorials for travel and performance industry clients such as CVBs, hotels, and tourism boards
    -Developed web procedures and best practices for the design staff
    -Led the creation of digital and interactive mediakits for a portfolio of over 30 B2B brands

  • Senior Designer

    • Oxford University Press
    • Mar 2005 - Jul 2007 (2 years 4 months)

    -Led the development of design solutions to printed pieces and interactive websites
    -Managed the workflow, schedules, and reinforced processes and procedures for various web initiatives including companion websites, seasonal sales sites, email blasts, intranet site, and the company blog
    -Supervised and trained the designers in web projects
    -Assisted in managing print production schedules

  • Designer

    • Oxford University Press
    • Jul 2002 - Mar 2005 (2 years 8 months)

    -Designed ads, marketing brochures, fliers, catalogs, posters, web graphics, press kits, POP displays, and window displays
    -Handled the production of advanced sample chapters.

  • Design & Production Assistant

    • The Foundation Center
    • Mar 1999 - Jun 2002 (3 years 3 months)

    -Designed marketing collateral, library signage, banner ads, and produced monthly library newsletters, and event publicity materials
    -Lead designer of the company's intranet
    -Prepared RFQs, purchase orders, and recommended printers
    -Trafficked bluelines, and coordinated the mailings of marketing pieces

  • Freelance Photo Assistant & Designer

    • Worth Publishers
    • Aug 1998 - Jan 1999 (5 months)

    Research and acquire images for editorial usage; designed sales and marketing materials

Education

  • General Assembly

    • n/a Front-End Web Development
    • 2014 - 2014

    A 10-week course covering HTML, CSS, and Jquery.

  • General Assembly

    • n/a UX Design
    • 2014 - 2014

    A 10-week introduction course to UX Design. My class project was developing a mobile expense tool for business travelers.

  • School of Visual Arts

    • Graphic Design
    • 2002 - 2005

    Continuing education courses in publication design, web development, and photography

  • Parsons School of Design

    • Graphic Design
    • 1999 - 2001
  • Seton Hall University

    • BA Graphic Communications, Political Science, Asian Studies
    • 1994 - 1998

    Political Science Honor Society, Senior Thesis published in the Seton Hall political science academic journal

Specialties

Affiliations

AIGA, Dribbble

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