I am a creative and highly skilled Art Director with about 15 years design experience and proficient in both digital and traditional design. I have led the design strategy of digital and print magazines, supplements, advertorials, presentations, marketing collateral, and infographics. Working in collaboration with a team of designers and production artists, I have also developed OOH creatives for international brands. Previous experience include leading a team of designers and web developers, creating interactive promotional websites, digital media kits, digital and printed marketing collateral, trade show environments, B2B, consumer editorial design, and academia. Key accomplishments: developed digital mediakits for a portfolio of over 35 business brands at Nielsen and redesigned Business Travel News I am also an avid photographer, having some of my works published in The New Yorker, Gridskipper.com, Brownstoner.com, Jaunted.com, Philippine Airlines, OUP China, Business Travel News, Successful Meetings, and Prentice Hall-Hong Kong. Specialties: Expert HTML/CSS coder, web and print design, Flash, Dreamweaver, CMS, JQuery, InDesign, K4, Photoshop, Illustrator, Fireworks, Acrobat, project management, editorial, advertising, art direction, event photography, infographics

Work Samples

  • editorial

  • travel infographics

  • web projects

Work History

  • Art Director

    • The BTN Group / Northstar Travel Media
    • Mar 2010 - Present (4 years 4 months)

    -Art Director of Business Travel News, Travel Procurement, and quarterly resource guides
    -Conceptualize the publication design strategy for magazines, infographics, marketing collateral, exhibition graphics, and digital properties
    -Serve as event photographer for travel industry trade shows
    -Manage art budget
    -Led the redesign of the Business Travel News publication

  • Art Director

    • Freelance
    • Jul 2007 - Present (7 years)

    Clients include Maude, OK! Magazine, YourTango, Oxford University Press, Pixalt, Hexagramm, Giraffico, Anselm, The Foundation Center, and Al Jazeera.

  • Designer

    • MAUDE
    • Jul 2013 - Aug 2013 (1 month)

    Freelance designer for OOH and print creative for an international cable news network.

  • Associate Art Director

    • The Nielsen Company
    • 2008 - Mar 2010 (1 year 8 months)

    -Collaborated with marketing, editorial, and creative staff across a portfolio of over 30 Nielsen business brands, including AdweekMedia, Editor & Publisher, National Jeweler, Business Travel News, Incentive, Successful Meetings, Progressive Grocer, and Photo District News to develop design solutions for a variety of projects such as web graphics, invitations, ads, posters, and trade show booths
    -Designed and oversaw the development of websites, promotional microsites, digital mediakits, prestitials, email blasts, and Flash banners
    -Designed custom supplements, and special advertorials for travel and performance industry clients such as CVBs, hotels, and tourism boards
    -Developed web procedures and best practices for the design staff
    -Led the creation of digital and interactive mediakits for a portfolio of over 30 B2B brands

  • Senior Designer

    • Oxford University Press
    • Mar 2005 - Jul 2007 (2 years 4 months)

    -Led the development of design solutions to printed pieces and interactive websites
    -Managed the workflow, schedules, and reinforced processes and procedures for various web initiatives including companion websites, seasonal sales sites, email blasts, intranet site, and the company blog
    -Supervised and trained the designers in web projects
    -Assisted in managing print production schedules

  • Designer

    • Oxford University Press
    • Jul 2002 - Mar 2005 (2 years 8 months)

    -Designed ads, marketing brochures, fliers, catalogs, posters, web graphics, press kits, POP displays, and window displays
    -Handled the production of advanced sample chapters.

  • Design & Production Assistant

    • The Foundation Center
    • Mar 1999 - Jun 2002 (3 years 3 months)

    -Designed marketing collateral, library signage, banner ads, and produced monthly library newsletters, and event publicity materials
    -Lead designer of the company's intranet
    -Prepared RFQs, purchase orders, and recommended printers
    -Trafficked bluelines, and coordinated the mailings of marketing pieces

  • Freelance Photo Assistant & Designer

    • Worth Publishers
    • Aug 1998 - Jan 1999 (5 months)

    Research and acquire images for editorial usage; designed sales and marketing materials

Education

  • New York University

    • Advanced Flash
    • 2009 - 2009

    Continuing education course in Advanced Flash CS4

  • School of Visual Arts

    • Graphic Design
    • 2002 - 2005

    Continuing education courses in publication design, web development, and photography

  • Parsons School of Design

    • Graphic Design
    • 1999 - 2001
  • Seton Hall University

    • BA Graphic Communications, Political Science, Asian Studies
    • 1994 - 1998

    Political Science Honor Society, Senior Thesis published in the Seton Hall political science academic journal

Specialties

Affiliations

AIGA

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