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  • Kayako Kobayashi

    Creative Director

    New York, NY

Web Design, Strategic Branding, Creative Direction, Art Direction, Package Design and Graphic Design. Worked with clients such as Assouline, Annie Leibovitz, Brooks Brothers, Coach, Cole Haan, Dean & Deluca, Design Museum of London, Diane von Furstenberg, Droga5, Gramercy Park Hotel, Harry Winston, Joe Fresh, Junya Watanabe, JWT, Kate Spade, LVMH, Mattel, Nicole Miller, Richard Attias & Associates, Rolex, TAJ Group, Vornado and Vogue.

Work Samples

Work History

DesignKK • Dec. 1998 – Present • Creative Director Clients include Annie Leibovitz, Coach, Design Museum of London, Droga5, Junya Watanabe, Kate Spade, LVMH, Nancy Gonzalez, Richard Attias & Associates and Vogue. The Aesthete Magazine • July 2011 – Present • Creative Director Oversee all aspects of the brand's creative direction. Joe Fresh • July 2011 – December 2013 • Creative Director Responsible for digital branding 700+ Joe Fresh Stores in next 5 years. 360 Branding - Web, social media, motion graphics, television, ad, catalog, direct mail, & display concept. Agency Sacks • Oct. 2009 – June 2011• Associate Creative Director Clients include American Express, Cartier, Gramercy Park Hotel and Woodbury Commons. Assouline, Inc. • Jan. 2007 – Aug. 2009 • Associate Creative Director Clients include Chanel, Cole Haan, Coty, Diane von Furstenberg, Harry Winston, and LVMH and Mikimoto. Report directly to the Creative Director, Prosper Assouline. Dbox Inc. • Oct. 2004 – Jan. 2007 • Art Director Clients include Jean Nouvel, Kengo Kuma, Richard Meier, and Zaha Hadid. Clearly First, Inc. • Nov. 2001 – Aug. 2004 • Art Director Clients include Acne, Arne Jacobsen, Marimekko, Marc Newson, and Tretorn. Intellinex / Ernst & Young • July – Sept. 2000 • Flash Web Designer Creative Technology • May 1998 – Aug. 2000 • Digital Compositor / Graphic Designer International Advisor of Boston • June – Aug. 1996 • Translator (Japanese / English) Fordham and Harvard University Freelance: Creative Technology, V Agency, London Experimenta, Greenteam USA, Serendipity Yoga, HCI, Lars Wallin, Seth Coston, J. Tomko, Spiegel Brands, CCG Metamedia. Skills: InDesign, Photoshop, Illustrator, Flash, Dream Weaver, Flame, photography, MS Word, MS Excel and Power Point. Fluent reading, writing and speaking in both Japanese and English.


  • Goldsmiths University of London

    • Master's Degree Design
    • 2000 - 2001



Webby Award Judge, Art Directors Club, Art Institute of Graphic Art (AIGA)


Metropolis Magazine, AUG2006 Print Magazine SEP-OCT2006 125 Magazine, International Image Gallery OCT2006 Who’s Who International IT Technology