Coroflot

Resume

Kenneth M. Lennon, Jr., MBA + MFA
ken.len1@hotmail.com
http://www.linkedin.com/in/kennethlennon
www.charkenlaur.com

Summary
Creative Strategic Leader
Business & creative strategist aiming to manage and execute strategy through effective marketing, branding and creative messaging. Well versed in all facets of branding, marketing communications, creative implementation and design management. Experienced in creative direction, project management, social media and cross-media collaboration. Demonstrated ability to lead, develop,
direct, and shape individuals. Key skills include:
• Leadership & Project Management • B2B Communications/Marketing Research
• Branding Management • InDesign, Illustrator, Photoshop
• Creative Operations Management • Dreamweaver, Flash, Fireworks
• Creative Direction, Data Analysis • Word, Excel, PowerPoint, Visio, SharePoint
• Social Media • Flex, User Experience (Understanding)

Professional Experience
2011- present CharKenLaur Consultants | Marketing Creative Consultancy
CEO, Creative Director
Consulting firm providing quality marketing consulting in specialized areas of: Virtual Creative Direction, Creative Operations Management, Creative Project Management, Creative Process Improvement, Creative Strategic Planning and Ideation.
• Lecture, “A Path of an Entrepreneur”, Cleveland Heights Library

2011- present City of Cleveland, Cleveland, OH
Project Consultant
Provide strategic creative direction for marketing & communications collateral for the one of the City’s largest departments. Market research and comparative analysis.
• Creative Director, High Profile Browns vs. Bengals Waste Collection Campaign
• Recommend usability and functionality standards on website
• Created Brand Architecture, Department of Public Works
• Analyze methods for web user experience

2005-2011 Lennon Design (Sole Proprietorship), Cleveland, OH
Executive Director (Project Manager)
Consulting firm focusing on education and marketing, provided expertise in brand development, project management and target market strategy. Managed in full project life cycle and as Creative Director over team of 6.
• Managed full creative project life cycle, 80th Anniversary Collateral

2001- 2010 Cleveland Clinic (One of Nation’s Major Healthcare providers)
Graphic Designer (Project Manager)
Managed brand identity for 25 departments within hospital group. Worked from concept through finished product in print and new media, with print vendors and freelancers. Monitored Quality assurance, Served as Art and Creative Director on
select projects.
• Project Managed all creative projects in full life cycle. Creative Campaigns, Brand developments, interactive media, package design, print vendors and budgets
• Created and served as acting Design Director, Politzer Society, Crile Centennial Symposium, International. Created and project managed all web and print materials
Teaching/Leadership Experience
2007-08 John Carroll University private, coeducational, Catholic Jesuit University
Lecturer
Taught Multimedia & Advanced Multimedia communication courses

2005-06 Cuyahoga Community College Public Community College
Adjunct Instructor

2002-05 Notre Dame College Private Liberal Art College
Adjunct Graphic Design Instructor

2001 Kent State University Public Research University
Adjunct Visual Communication Design Instructor


Education
2011 (MBA) Master of Business Administration, Management
Baldwin Wallace College, Berea, OH

(MFA) Master of Fine Arts, Graphic Design
University of Tennessee, Knoxville, Knoxville, TN

(BFA) Bachelor of Fine Arts, Graphic Design plus Teacher Certification
Eastern Michigan University, Ypsilanti, MI


Clients
Lerner Research Institute Heart & Vascular Institute 80th Anniversary Mkt. Collateral
Head & Neck Institute Medicine Institute Blue Genes, NY
Education Institute Board of Governors City of Cleveland, Dept of Public Works
Nursing Institute Lou Ruvo, Las Vegas, NV Highland Park Golf Course
Glickman Urological Institute CableQuest Innovative Global Vision, Inc


Career Highlights & Awards
Cleveland Clinic Award of Excellence (2010, 2009, 2008, 2007)
Graduate Teaching Assistantship (1998 – 2001)
High School Division I State Track Field Champion, Team Captain


Memberships & Associations
College Art Association
GOAL (Cleveland Clinic Group Of Aspiring Leaders)