Kari Schuerch

Graphic Designer

Designer, Teacher & etc.

Resume

Freelance Graphic Design | Jan 2010–Present

WEB DESIGN | Root Cases LLC, Boise, ID : Brand developement and website redesign
SOCIAL MEDIA + EXHIBIT DESIGN | LaunchNet Marketing, Portland, OR : Development of Social Media Applications for FanRider and Beaverton KIA + Booth design for tradeshow
PRINT + ART DIRECTION | Playmill Theatre, West Yellowstone, WY : Design and project management of poster, 24 page program, and 2-sided brochure (rack card) + provided art direction for illustrator
PRINT + PACKAGE DESIGN | Melaleuca Inc. Marketing Group, Idaho Falls, ID : Event program, ticket, Seating Card, and promotional/directional signage for yearly Gala Awards Banquet + High-end Chocolate package design
EDITORIAL | Melaleuca Inc. LIA magazine, Idaho Falls, ID : Creation of several multi-page editorial articles and advertising campaigns
BOOK DESIGN | Thomas Blackwell Speaks Gilbert, AZ : Development of a series of e-books (covers + interior)
LOGO DESIGN | Morgan Woodruff Inc. Gilbert, AZ : Brand identity for parent company and several startups

Brigham Young University-Idaho | April 2010–Present

FACULTY | Adjunct faculty member
COURSES TAUGHT | Introduction to Graphic Design, Typography (introductory courses) and 3D design (upper level division course including packaging and exhibit design)
COURSE DESIGN | Redesign of course curriculum and development of content
ART DIRECTION | Strong development in verbal communication skills

Melaleuca Inc. | October 2007–December 2009

PRINT + ART DIRECTION | Seasonal catalog management and production: concept development, organizing and art directing photo-shoots, photo editing, design and layout, and print production (including press checks)
PACKAGE DESIGN | Strategic product development and package design (including logo and brand development) for health and beauty, personal care, food, and home use products including several exclusive holiday lines
ILLUSTRATION | Produced several digital illustrations for editorial use
INTERACTIVE | Evolution and redesign of bimonthly e-mail promotions for two years
BRAND STRATEGY | Development of marketing materials across several brands: i.e. brochures, advertisements, mailers, posters and event collateral
EXHIBIT DESIGN | Concepts and development of several booths for yearly convention


EDUCATION | Brigham Young University-Idaho
Bachelor of Science in Fine Art
Emphasis in Graphic Design

Location

Rexburg, ID

Specialties

  • Print
  • Packaging
  • Art Direction

Experience

3 years

Education

Brigham Young University
Brigham Young University-Idaho