Coroflot

Description

Wink is a classic rock cover band in Anchorage, AK. I studied type from the '70s to guide the bespoke logotype design, which I distressed to evoke a vintage look.

Not everything about the design draws upon the past: the dot on the "i" is created by a rotated semicolon, inspired by the "winking" semicolon seen in today's emails.

Because Wink's sound is guitar-driven, the final design element (yellow) is based upon the neck, frets and strings of a guitar.

PUBLISHED: Design DNA: Logos