Joseph Rey
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About
I am a digital and print art director/designer who conceptualizes and produces custom artwork for social media, web sites, apps, connected devices and print advertising. With fifteen-years of entertainment design experience I have served in an Art Director role for some of the largest film studios and agencies in Los Angeles, including NBCUniversal, Warner Bros. and Lions Gate Entertainment. I am a roll-up-his-sleeves kind of guy who likes to work in the trenches where I am able to explore current design trends and actually create the artwork for various entertainment-related campaigns. I am an expert when it comes to Photoshop, Illustrator and InDesign with a thorough knowledge of both the digital and print arenas best practices. I can lead creative, mentor younger designers and create artwork for multifaceted campaigns across several platforms. I love animals and anything outdoors. Sort of funny.
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Education
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. Digital PaintingGnomon School of Visual Effects + Animation2018 - 2018
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Graphic Design and IllustrationLos Angeles Valley College1983 - 1986
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Experience
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Digital Marketing DesignerBurbank, CAFeb 2019 - Present (7 years 4 months)
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Digital Brand Experience DesignerUniversal City, CA2015 - 2018 (3 years)Design and create original digital assets for online, mobile, connected devices, responsive sites and social media.
• Collaborate with a diverse team of writers, UX/UI designers and producers, as well as with digital marketing and sales, to understand and facilitate design objectives
• Provide design inspiration and ideas related to digital experiences
• Produce creative design from independent development of concepts to final digital assets for our development team -
Freelance Advertising Art Director2010 - 2015 (5 years)A freelance art director/consultant who works for a variety of agencies and studios in Hollywood, on numerous projects, including: key art, title design, logo design and branding. Also works closely with writers, directors and producers on independent projects, as well.
Studios and agencies include:
• 20th Century Fox
• Be Design
• Creative Impact Agency
• Sony Pictures Entertainment
• Vox -
Art DirectorLionsgate Films2004 - 2006 (2 years)• Met with brand managers, producers and directors to identify the strategic intent of key art, DVD packaging and marketing campaigns
• Articulated project goals, reinforced creative parameters, and presented creative work to fellow project team members and managers
• Developed and executed original concepts
• Art directed photo shoots, researched photography and made final selections for approvals
• Developed and executed key art, packaging, advertising and marketing collateral
• Lead development of initial visual concepts and execution of a project
• Lead other designers in executing composites of chosen concepts
• Met with vendors to review and approve all color proofs before going to print -
Art DirectorImage Entertainment2003 - 2004 (1 year)• Worked in conjunction with creative director and brand managers to ensure maximum effectiveness of various concepts
• Worked with brand managers to identify the strategic intent of specific projects
• Developed and executed key art, packaging, advertising and special promotions for home entertainment
• Served as creative lead on the core team assigned to specific projects
• Lead development of initial visual concepts and execution for a project
• Articulated project goals, reinforced creative parameters, and represented creative work to fellow project team members and managers
• Lead designers in executing composites of chosen concepts
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Industries
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Skills
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Elsewhere on the Web
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On Coroflot@reyoflight, member since 2008
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Following 2
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Followers 8
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