I am a design strategist, visual designer, interaction designer and human being. I am passionate, ridiculously hard-working and driven. I approach difficult problems with creative strategy, persistent logic and zeal.
lauren.serota@gmail.com
602.410.0684
...professional...
i'm currently a design research associate @ lextant.
past:
Yeh IDeology, LLC.
www.yehideology.com
.Recruiter and Client Manager
.October 2006-February 2008
.Establishing and maintaining relationships with highly reputed design firms and design talent. Qualifying appropriate designers and talent for
clients’ specific staffing needs. Identifying industry trends and establishing the company’s presence in the field. Marketing and copywriting for
all promotional and educational material affiliated witih the company and its president, Angela Yeh.
Ministry of Culture
www.ministryofculture.com
.Freelance Research Assistant
.November 2006-present
.Compiling and synthesizing information from interviews and observations for trend research presentations to large corporations. Collaborating
creatively to establish focal points for research and information presentation.
tps Consulting, LLC., Savannah, GA
www.tpscorp.com
.Interaction Designer/Design Consultant
.June 2005-July 2006
.Developed and illustrated workflows for various tasks and strands of information to develop cohesive transitions between physical workflows and software capabilities for the broadcast industry. Developed training material in cooperation with technical writers and broadcast engineers. Various design work includes an implemented workstation and office layout, website design and frequent color, style and composition consultation.
Working Class Studio, Savannah, GA
www.workingclassstudio.com
.Intern
.May 2005-August 2005
.Designed various items based on an understanding of screen printing processes and applications. Experimented with new materials and methods, and contributed to a collaborative environment with my knowledge of unconventional materials and processes.
Savannah College of Art and Design Summer Seminar
.Teaching Assistant
.June 2005-August 2005
.Assisted in educating high school level students in the process and application of Industrial Design. Helped students understand the relevance of the various parts of the design process and in applying ideas, sketching, and making models.
FYI Media/FYI Live PR Firm and Artist Management, Phoenix, AZ/Brooklyn, NY
.Assistant Promotional Manager
.2000-2005
.Executed daily correspondence, consulting projects, implementing organization methods, speeding proficiency, and maintaining client satisfaction. Solicited and confirmed companies for wholesale record sales. Maintained promotional campaign through daily shipping services.
SCAD Radio, Savannah, GA
.Disc Jockey (Volunteer)
.2003-2004
.Hosted two specialty music shows and maintained one shift playing regular rotation.
...organizations...
Industrial Design Society of America (IDSA)
.2007-2008 NED Conference Committee Member
.2006-2008
.Collaborating in the production of the 2007 and 2008 IDSA Northeast District Conferences.
Students of Design Association (SODA)
.President
.2005-2006
.Restructuring the Industrial Design student organization at SCAD to increase productivity and quality of work among students. Initiating multi-disciplinary
projects with other school organizations
Industrial Design Society of America (IDSA)
.Student Chapter Representative / Member
.2004-2006
Students of Design Association (SODA)
.Vice President
.2004-2005
.Coordinated events and exhibitions with particular focus on the Industrial Design community at SCAD.
Savannah Derby Devils
.Rollergirl
.January 2006- Present
...skills...
A firm background in public relations and an understanding of cultural and social relationships provide me with strength in personal interaction and networking. Leadership positions have supplied me with project management skills. Communication and efficiency are prevalent forces in my design process. My knowledge of textiles and surface design also greatly influences my design work.
My strengths are in contextual research and application, task assessment and workflow development, form development, and product identity. All are expressed through sketching, sketch modeling, and computer drafting.
Proficiencies:
...soft...
*Alias / StudioTools
*Rhinoceros
*Cobalt
*Adobe Creative Suite 2
*Omnigraffle
*Microsoft Office
*HTML
...hard...
*model making and body work
*photography (35mm & digital)
*silkscreening and printmaking
...qualitative...
*information architecture
*contextual research
*strategy and information communication
*keen problem solving
*multi-tasking
*oral & written communication
...achievements + recognition...
.Guest lecturer at Pratt Institute
Presented information on portfolio and professional development to
seniors in the Industrial Design program.
.2006 IDSA Student Merit Award Winner
Savannah College of Art and Design
.Graduated Magna Cum Laude
.Placed 3rd in SCAD 2005 Design Charette,
moderated by Liz Sanders of SonicRim
.Published in SCAD 2005-2006 course catalog
and exhibited on SCAD website
.Exhibited at Gulfstream Center for Design
.Tau Sigma Delta Honors Association Member
.National Dean's List 2003-2005
.SCAD Scholar Scholarship Recipient
Academic and Portfolio Prestige
columbus, OH
2006 IDSA Student Merit Award Winner Savannah College of Art and Design