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Production Manager
Ivie
Flower Mound, TX
Aug 2015 - Nov 2016 (1 year 3 months)
• Provide direction on email hero design to ensure it follows client style guide
• Manage 14 production artists, schedules, overtime and daily duties
• Cross train and develop circular, price sign and catalog teams with the ability
to move resources as needed
• Partner with onsite teams to create process to ensure deadlines are met
• Partner with tech team to ensure automation increases productivity
• Develop training SOPs and manage an offshore production team workload
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Creative Manager
Costa Mesa, CA
Aug 2014 - Jun 2015 (10 months)
• Manage a team of graphic designers to ensure deadlines are met and workload is balanced
• Quarterly & weekly meetings to plan advertising with CEO, CMO & buyers
• Collaborate & provide direction for photographers to ensure product photography is aspirational & successfully drives traffic
• Collaborate with buyers to select product for ad & signage photography
• Provide photography direction
• Ensure marketing efforts are clear, relevant & consistent
• Provide creative briefs to outline time expectations, objectives & key players
• Develop & create company infographics
• Partner with trademark counsel to develop brand names & obtain/retain company registered marks
• Partner with IT to ensure Macs, software & printers aligned with the needs of a graphics team
• Graphic Design - (same as prior title)
• Support all in-house design needs for Store Operations, Recruiting, Training, Loss Prevention & Safety
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Creative Manager
Costa Mesa, CA
Mar 2010 - Aug 2014 (4 years 5 months)
• Conducted interviews, created a team of 3 graphic designers
• Managed 3 graphic designers & 1 graphic design holiday temp to ensure deadlines are met and workload is balanced
• Conducted annual reviews & employee improvement plans
• Meet weekly with CEO, CMO & Director of Marketing on chain ads
• Ensure marketing efforts are clear, relevant & consistent
• Train advertising partners on digital ad proofing site
• Meet with Marketing team for consistent understanding of ad versions
• Collaborate with photographers to ensure product photography is aspirational & successfully drives traffic
• Partner with IT to ensure Macs, software and printers aligned with the needs of a graphics team
• Graphic Design - (same as prior title)
• Support all in-house design needs for Store Operations, Recruiting, Training, Loss Prevention & Safety
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Senior Graphic Designer
Costa Mesa, CA
Dec 2006 - Mar 2010 (3 years 3 months)
• Create Graphics advertising schedule with start to finish ad time line
• Implement company wide brand consistency training
• Develop logo guidebook & private label guidebook to provide Pantone colors, font styles & logo standards to create brand consistency both internally & with external partners
• Manage a graphic designer & holiday graphic designer temp to ensure deadlines are met & workload is balanced
• Ensure marketing efforts are clear, relevant & consistent
• Collaborate with photographers on ad photography
• Weekly direct mail print ad design
• Product photo color corrections to minimize photography cost
• Organize ad versions based on language, region and product
• In-store signage design to create seasonality and branding throughout the store
• Packaging design for private label packaging
• Logo design for internal events and conferences
• Partner with product buyers to ensure marketing efforts are clear & relevant
• Partner with IT to ensure Macs, software and printers aligned with the needs of a graphics team
• Support all in-house design needs for Store Operations, Recruiting, Training, Loss Prevention & Safety
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Graphic Designer
Costa Mesa, CA
Dec 2005 - Dec 2006 (1 year)
• Weekly direct mail print ad design
• Product photo color corrections to minimize photography cost
• Organize ad versions based on language, region & product
• Create version plate charts for printers
• Maintain addresses of stores for print ads
• Logo design for internal events & conferences
• Partner with product buyers to ensure marketing efforts are clear & relevant
• Partner with IT to ensure Macs, software & printers aligned with the needs of a graphics team
• Partner with photographers for product pickup, photo transfers & product return
• Support all in-house design needs for Store Operations, Recruiting, Training, Loss Prevention & Safety
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Graphic Designer
Los Alamitos, CA
Jun 1998 - Dec 2005 (7 years 6 months)
• Designed weekly direct mail ads, brochures, magazines & programs for a variety of clients including Anna's Linens, Welcome magazine & Angels Baseball
• Combined vendor ads with editorial magazine content
• Created logos for retail stores
• Collaborated with clients on corrections to meet print deadlines