Highly skilled and experienced product designer with a proven track record in developing a wide variety of commercially-successful products. Have worked in fourteen countries, building a more global understanding of market requirements, various materials, factory capabilities, cultural taste, and product needs. Highly adept in project management and its in-depth integration on all aspects of product development. CORE QUALIFICATIONS • Exceptional ability in product design for tabletop, home décor, gifts, Christmas trim, fashion accessories, furniture, soft home, and toys. • Compelling designs for exhibition stands, trade fairs, and visual merchandising including planning, construction, and set-up. • Strong graphic design skills for packaging, stationery, corporate identity, and marketing collaterals. • Adept in dealing with international buyers and vendors for product development and production requirements. Liaises all activities from start to finish, undertaking multiple tasks simultaneously. • Extensive experience in natural materials development focusing on innovative uses and sustainability encompassing the whole value chain. • Enjoys challenging the status quo, encouraging innovative thinking and experimentation for new product ideas and processes. • Thorough knowledge and experience in fair trade, entrepreneurship development, and production methods including planning, costing, quality control, and training. • High proficiency in CorelDraw, 3D Studio Max, Adobe Photoshop, MS Office, and craft-related skills such as painted finishes, paper-making, resin and paper molding, sculpting and casting, resin lamination, and various multi-media prototyping

Work Samples

Work History

  • DESIGN CONSULTANT

    Developed commercially-successful products sold in Asia, Australia, Europe, and the USA to buyers such as Crate and Barrel, Pier 1, Anthropologie, Target, Hobby Lobby, Body Shop, IKEA, Raeder Wohnzubehoer, Drescher, Artfleur, Gisela Graham, Paperchase, Mindart, and Myer.

    Undertaken project management for intensive livelihood development programs in Asia sponsored by the World Fair Trade Organization Asia (WFTO), USAID, ILO, Swisscontact, SDC-Asia, Oxfam Great Britain, EEC/EU, and GTZ. These projects created small enterprises with some becoming big suppliers and exporters.

    Conducted trends research bought and used by manufacturing industries in the Philippines and members of WFTO-Asia. Developed natural materials as components and transferred technologies to community-based enterprises as a livelihood. The materials became staples in the manufacturing industries such as water hyacinth sheets, rubberized corn husk sheets, and laminated bacbac.

  • PRODUCT DEVELOPMENT DIRECTOR

    • Filbamboo Exponents, Inc.
    • Quezon City, Philippines
    • Jul 2011 - Dec 2014 (3 years 5 months)

    Created internationally award-winning bamboo-based snacks, the first of its kind in the world. Led the development of food variants, package and label design, marketing collaterals, and exhibitions.

  • PRODUCT DEVELOPMENT HEAD

    • Galleria Crafts, Inc.
    • Manila, Philippines
    • May 1996 - Oct 2013 (17 years 5 months)

    Developed commercially-successful seasonal decors, gifts, stationery, and home accessories sold in Asia, Australia, Europe, and the USA.

  • LEAD DESIGN CONSULTANT

    Assisted more than 20 companies in Asia covering almost 50,000 artisans in developing market-oriented designs, with many of the products successfully penetrating the mainstream market for the first time. Contributed to the continuous success of products bought by fair trade buyers such as SERVV, Ten Thousand Villages, Traidcraft, Artisanat SEL, and Oxfam.

    Successful project management for product development, skills upgrading, and entrepreneurship training programs which improved competitiveness of members.

  • CHIEF DESIGNER AND BUYING AGENT

    • Frank and Schuster OHG
    • Aglasterhausen, Germany
    • Apr 1995 - May 1998 (3 years 1 month)

    Developed commercially successful designs and expanded product lines of this company who just entered the floral and gifts business. Introduced new products, vendors, and undertaken exhibition and showroom designs in Europe. Products were bought by IKEA, Karstadt, Yves Rocher, and Body Shop.

  • INDUSTRIAL DESIGNER

    • Product Development & Design Center of the Phil. (PDDCP)
    • Pasay City, Philippines
    • Jun 1988 - May 1996 (7 years 11 months)

    Designer for gifts, house ware, furnishings, decorative accessories, holiday decors, fashion accessories, ceramics, basketry, toys, textile-based products, and leathergoods. Underwent training and study missions on product design, marketing, and production in the Philippines and Europe (Germany, France, and the United Kingdom). Traveled extensively around the Philippines for design-related projects and successfully assisted small producers who became established exporters.

Education

  • Carl Duisberg Society (now GIZ: German Society for International Cooperation)

    • Postgraduate Certificate ADVANCE TRAINING PROGRAM IN INDUSTRIAL PRODUCT DESIGN FOR DESIGNERS IN SOUTHEAST ASIA
    • 1993 - 1994

    Finished Advanced Training Program in Industrial Design under a scholarship grant from the Cari Duisberg Gesellschaft, e.V. in Germany. Course covered 15-months on design skills development, projects, seminars and workshops, visits to trade fairs, buyers, design studios, museums, and a 2-month practicum with two German manufacturers: Behr Moebel and Ursula Maier Werkstaetten.

  • University of Santo Tomas, Manila, Philippines

    • BFA Bachelor of Fine Arts major in Industrial Design (Cum Laude)
    • 1984 - 1988

Specialties

Affiliations

World Fair Trade Association -Asia (WFTO-Asia) International Network for Bamboo and Rattan (Inbar) Carl Duisberg Association of the Philippines (CDAP) National Council of Industrial Designers of the Philippines (NCIDP)

Awards

October 2013 BEST SELLING PRODUCT OTOP Marketplace, Manila FAME International October Edition CITEM, Pasay City, Philippines Product: Loomwoven Water Hyacinth Bags and Purses September 2013 MOST INNOVATIVE PRODUCT (HOUSEWARES CATEGORY) SIKAT PINOY NATIONAL HANDICRAFTS FAIR Department of Trade and Industry, Philippines Product: Ferris Wheel Photo Frame Holder (Bamboo and Rattan) May 2012 BEST BUSINESS PLAN AND TRIPLE BOTTOMLINE AWARD 5th...
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