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  • Valerie Rose Weilert

    Product Design // Graphics // Illustration

    Seattle, WA

I currently work at Brooks Sports as an Associate Footwear Designer creating technical running footwear ranging from everyday trainers to leading the design on record setting track spikes. A Brooks designer is responsible for creating intelligent and beautiful footwear that performs at the highest level for all runners and their goals - these products are informed and inspired by our consumers gathered through in depth interviews. We correlate the runner needs with thoughtful product experiences that enhance and transform the run. Prior to Brooks I worked on illustrations, catalog layout, packaging and print work for action sports products ranging from helmets to accessories. motion graphics for blockbuster movies, product design for housewares and professional grade tools, as well as in- house graphics and packaging. In the short time I have been out of school I have had the opportunities to significantly progress in my career through the variety of projects in multiple industries. My goal is to continue to develop and learn new design skills. I am working my way to becoming a well rounded designer with exposure to multiple design disciplines that better tell the story and enhance the design process and solve real problems. I am happy to continue my path in the sports design industry so I may combine my outside passions with my profession. Feel free to view my work - http://www.coroflot.com/vweilert Specialties: - Sketching, prototyping and concept ideation - Conduction comprehensive in-home consumer insights that deliver product solutions - Keen eye and execution of designs and composition - Creative, yet mindful of production, costing and process - Problem solving visually through mind-mapping and illustrations - Consumer Insights and research

Work Samples

  • MACH 17: Cross Country Spike Ideation

  • BROOKS Pure Flow 4

  • ADAPT: Performance Casual Footwear for a Cause

Work History

VALERIE WEILERT valerie.weilert@gmail 408 . 646 . 6444 PROFESSIONAL EXPERIENCE Easton-Bell Sports Graphic Designer 7/11 - Present - Responsible for creating designs that express the Bell Mass and Specialty brand cohesively across 1,000+ product SKUs such as high-end to children’s cycling helmets and bike accessories. - Design marketing collateral for brand catalogs for Easton & Bell, packaging for Bell, art direction for photo shots and illustrations that inspire cycling enthusiasts to choose Bell product over competitors. - Collaborate with product managers, creative directors, brand marketing and peers to deliver under tight deadlines as short as “yesterday” and ongoing annual projects. - Flexible designer that thinks out of the box – such as: designed packing insert that met cost standards that protects and stabilizes 5 unique shaped helmets in Bell product line. Wagic Consulting & Isolve Visual Effects Industrial/Graphic/Visual Effects Designer 01/09-07/11 - Ability to act in several design roles creating idea generation, launching brand identity, and redesigned product packaging for Re:Solve multi-tools, Giraffe cleaning system and consulting clients such as Top Con and Panasonic. - Ability to multi-task on a variety of projects by providing input into conceptualization sketch for a client project, graphic design brochures for in-house products and providing packaging techniques and dielines that intuitively and clearly sell product. - Developed animated graphic assets for blockbuster movies such as Transformers 2, Iron Man 2 and GI Joe and user interface graphics for Olympus cameras. - Provided creative input, user testing and product designs for Martha Stewart’s tool line for women sold in Target. West Valley College, Saratoga CA Assistant Cross Country Coach 07/07-11/07 - Assisted Head coach with specialized cross country training programs for West Valley College student athletes - Organized local Junior College races and team fund-raisers. - Assisted Head Coach with training programs Sports Basement, Sunnyvale CA Sales Specialist, Marketing, and Employee Trainer 03/06-09/07 - Provided customers with shoe fiings and gait analysis - Aided customers in product knowledge, selection and training advice - Organized and trained marketing team in Photoshop and Illustrator - Educated new employees in customer service and educated on store products QUALIFICATIONS Conceptualization - Traditional Drawing, Computer Rendering, Brainstorming, Rapid Viz, Prototyping, Model making and Story boarding. Presentation - Strong Typography, Press ready graphics, Catalog production, Impactful Layouts, and Detail oriented Soware - Illustrator, Photoshop, InDesign, AerEffects, Director, Windows/Mac proficient Prototype - Traditional shop tool trained, Low/high density poly-urethane foam shaping, clay modeling, and basic sewing skills Competitive Athlete - Mizuno Wolf Pack Team sponsored Road/Track/XC team member and top performer - SJSU Cross Country Athletic Scholarship recipient and travelling team member - SJSU Scholar Athlete 2008 EDUCATION PENSOLE Footwear Design Academy - 2013 San Jose State University, San Jose CA - 2008 Hochshule Darmstadt DE B.S. Industrial Design, 12/08, Cum Laude


  • San Jose State University

    • Bachelor of Science Industrail Design
    • 2003 - 2008

    Scholarship Athlete - Track/XC Study Abroad Semester - Hochshule Darmstadt DE B.S. Industrial Design, 12/08, Cum Laude





PENSOLE Scholarship Cum Laude Graduate Scholar Athlete Dean's List Athletic Scholarship