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FINAFLEX (REDEFINE NUTRITION)

• Created product branding packages including logos, packaging and supporting marketing communications.
• Conceptualized, created and produced visuals to support B2C and B2B marketing objectives internationally.
• Designed supporting point of purchase displays, press ads, direct mail, posters, fliers, banners, large format banners and billboards and large format trade show displays for advertising campaigns internationally.
• Designed and produced event graphics for on site product distribution events.
• Designed company web site and banners for use in advertising on external web sites.
• Designed on screen graphics for television ad campaigns.
• Managed creative staff to ensure timely efficient production and delivery of packaging and marketing materials.
• Provided direction to illustrators, copy writers and 3D modelers print vendors to ensure accurate and high quality production of all print / packaging materials using exotic foils and coatings.

Alexander Donawa
Creative Director / Graphic Designer Atlanta, GA