Conference Logo and Exhibit Design
Poster and Mailer - Poster and Mailer - Here the poster functions giving short promotional information. The mailer has the same poster front but is complimented by the back of the mailer giving more detailed information. The bottom left picture is a mailer box and enclosed is the mailer. This would be what the conference attendee would be getting in the mail before the conference.
Program Guide - Program Guide - Functioning as what the conference attendee would receive when getting to the conference to explain events, classes, speakers, and general information.
Promotional Items and Brand Standards Guide - Promotional Items and Brand Standards Guide - Two promotional items that would be part of the conference. First the packages with either a statue, vase, or coins inside pertaining to Greece and what they have learned about. Then a postcard series with my own photography featured on the back. The Brand Standards guide functions as a piece explaining different aspects of the brand, color choices, and other design steps.
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Senior Thesis

A branding campagian for a conference based in
Athens, Greece. Focusing on the symbol and
icon design of art in Ancient Greece.

Michael Beckman
Graphic Designer Cincinnati, OH