Change in the Wind
Change in the Wind from Benjamin Stanfield
Change in the Wind

Change in the Wind is an exhibition event created for the Air Car designed by MDI Technologies. The entire presentation was created to convey a sense of new ideas in the automotive industry. Using a juxtaposition of photography and illustration, I created a base image of the car riding along a gust of wind signaling it's entry into the market.

For the exhibit logo, I used simple typefaces that created a transition both in color and style to convey the core ideas of the exhibit.
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The exhibit informational packet is a butterfly folder with calm and elegant illustration work on the outside that opens to an explosion of information and energy.
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The exhibit was designed to be both playful and informative. The cars would be strung from the ceiling to acknowledge their light weight but also play on their actual use of air for propulsion.
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The billboard design uses the key elements of the exhibition to be bold and as informative as possible. With the image of the car slightly oversized on the billboard, it gives the car the sense it is floating off the display.
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Change in the Wind

Change in the Wind is an exhibition event created for the Air Car designed by MDI Technologies. The entire presentation was created to convey a sense of new ideas in the automotive industry. Using a juxtaposition of photography and illustration, I created a base image of the car riding along a gust of wind signaling it's entry into the market.

Benjamin Stanfield
Production Artist Seattle, WA