Blair Lucas

The client was a long time mortgage broker who was opening his first mortgage company and wanted to have a strong start, standing out amongst his competitors. With a name like “Mountainview” you immediately think of a mountain scape. With “Mortgage” you think of homes. The
solution was to integrate both. Houses and mountains have peaks. The result was a clean logo outlining a silhouette of three mountain peaks, yet the third peak is a house roof top. It was a match made in design heaven. The result gives distinction in the market place, and shows potential clients that the company is keen to grow through investment in design.

• Art Direction
• Branding & Corporate Identity
• Graphic Design
• Service Design
• Design Management
• Services