• Stream
  • Portfolio
  • About
Overview of Eye Wear design for McGee Group - I was asked to explore, identify and design for a new market, that would expand the clients current market presence. This project is the result of that journey. The concepts were slated to be produced in Spring 2010.
View PDF
Overview of Design Inspiration and Ideation - My inspiration for the brand Magnus came from different forms of armor, with Samurai armor being my strongest informant. The eye wear needed to be bold and fast, without being overpowering.
View PDF
Final Design Concept - The final design concept incorporated colors and features that would distinguish the brand amongst competitors in both POP scenarios and POS scenarios.
View PDF
Magnus Eye wear for the New Modern Man