Original Business Card - Osaka-Ya, a Japanese confectionary store in Sacramento, California, wanted to update their identity to something modern to keep up with the changing times, yet the client wanted something similar so that the business' long time clients would still be familiar with the store.
This is the original business card.
Redesigned Business Card - Osaka-Ya, a Japanese confectionary store, wanted to update their identity to something modern to keep up with the changing times, yet the client wanted something similar so that the business' long time clients would still be familiar with the store.
The general logo and layout were kept so it would be easier for consumers to recognize the brand. Instead of having a gradient, the colors from it were incorporated into the flower. Spacing was adjusted to create a more effective design.
Envelope - Osaka-Ya, a Japanese confectionary store, wanted to update their identity to something modern to keep up with the changing times, yet the client wanted something similar so that the business' long time clients would still be familiar with the store.
Letterhead - Osaka-Ya, a Japanese confectionary store, wanted to update their identity to something modern to keep up with the changing times, yet the client wanted something similar so that the business' long time clients would still be familiar with the store.
Complete Brand Identity - Osaka-Ya, a Japanese confectionary store, wanted to update their identity to something modern to keep up with the changing times, yet the client wanted something similar so that the business' long time clients would still be familiar with the store.
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