I started this label with my character concept.
The layout on this Kettle Sour was my second design direction for branding.
Later when the style was reissued, I updated the promotional slide to this current look.
My character was painted on the wall at the brewery by a local mural painter.
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Rainbow Slippah label

Rainbow Slippah label

Available
Freelance
Chad Grohman
Illustrator Buffalo, NY