Various concepts, including drawings that were chosen for their form and potential play patterns.
Digital renders of finished ideations of chosen toys
Clay model of the Rexii design
Front packaging for Rexii. The packaging was intentionally designed to hold a partial silhouette and have each design suspended in order to let the consumer see and handle the toy in its entirety.
Final toy line! :)
Rexii
C-Shuu
Springa
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Nylabone Creative Play Dog Toys
Creative Play toys were designed to enhance the interaction between dogs and pet parents alike. Since dogs require a lot of daily mental stimulation, Creative Play was developed to encourage pet parents to play with their dogs more often, strengthening the bond between two best friends. Despite Creative Play toy’s wacky appearance, we have found that these shapes really help make playtime fun!
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