Propel Advanced SL: 2013 product launch in Adelaide, Australia...
Head-tube studies for differences of TCR versus Propel...
Anatomy of the Giant Road Segment...
Initial sketch studies...
Sketch studies by BK Kang...
Early sketch development...
Conceptual proposal to communicate the sense of speed -BK Kang
Refined sketch and integration of features...
Refined sketch and integration of features...
Head-tube shaping to fall in line with new handlebar design...
Development with TRP for the clean and efficient solution of braking...
Down-tube landing for the bottle cage, adding a fluid transition of airflow around these two elements...
Final concept rendering...
Promotional photography 2013
Promotional photography 2013
Propel Advanced SL with Shimano Dura-Ace Di2...
Details: 2013 Launch...
Details: 2013 Launch...
Details: 2013 Launch...
Details: 2013 Launch...
Details: 2013 Launch...
In Action...
In Action...
Theo Bos winning aboard the Propel Advanced SL...
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2014 Propel Advanced SL

Propel Advanced SL: Faster from every angle...
Erik Klemm: Lead Designer
BK Kang: ID
Nixon Huang :Engineering
Kenny Kou: Engineering
Jon Swanson: Category Manager

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Erik Klemm
Product / Graphic / Design Management Los Angeles, CA