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Fire TV: LIVE Sporting Events with Twitter Feeds

This new 10-foot video experience allows customers to watch LIVE Sporting Events on Fire TV while browsing Twitter conversations inline. As conversations and hashtags begin to trend, the experience will evolve to allow customers to focus on these new conversations. Powered by Alexa VUI for a true hands-free experience and Twitter's moderation platform so that content is always appropriate. Additional micro-events and gamification opportunities were explored and later shelved for Phase II.

Role: Lead UX Designer (Interaction, Visual, Motion)
Platform: Fire TV
Role: Lead UX Designer (Interaction, Visual, Motion)
Platform: Fire TV

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Greg Kujda
Direction & Design: Interaction, Motion, Brand, & Content Los Angeles, CA