All Access | website on computer
All Access | B2C campaign
All Access | mobile site
All Access | home page
All Access | products page
All Access | extras page
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All Access | Bay Area News Group
An interactive and print campaign
I created to introduce a new subscription model "All Access"
for all the Bay Area News Group newspapers, websites and mobile apps. The campaign included a series of print ads explaining different benefits of the new subscription model; the website presents more detailed information about the new model and products included on the "All Access" plan.
