Responsible Advertising - *Noteable Award, Light Objects 2006
Responsible Advertising is a campaign to promote alternative energy research and application. The public needs to be aware that clean energy has a place in our society, and what better way to advertise this social outlook than catching them while they're stuck in traffic. Advertisers increase brand equity, media owners recieve extra revenues from produced energy, and society makes a little more clean energy and starts to believe that change is possible.