For the release of Beavis and Butthead, I helped the duo hijack the Jersey Shore landline. Show creator Mike Judge, rewrote the dialogue, but I just think of it as a collobaration with a hero.
For the relaunch of Punk'd, MTV wanted the promotion to indicate the show would not be mean spirited, and have a revolving cast of hosts. "Friends With No Benefits," and "#BFFU," led this charge.
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Promotion MTV

I made a serious of "promos" or mini-trailers for MTV.

Ian Ghent
Senior Creative New York, NY