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Product Catalog
I asked our sales team what their biggest hurdle was when pitching to prospective clients. Their answer? "Our lack of a product catalog." I created this product catalog from scratch: I gathered and organized all product information, designed the overall look and individuals pages, did photo selection, RFQ / vendor management and wrote all copy. I coordinated with Product Management and Sales to produce. The executive team was thrilled that someone took the initiative to produce our first catalog.