Dedham Bike

RESPONSIBLE FOR:: Market Research- Brand Strategy- Logo Design-

This was an exercise in giving a local bike shop a trend forward look that fits their beautiful converted 1820s leather shop. The DB nests together and is reminiscent of vintage track biker in a tuck.

This is was a concept.

Freelance, Full-time, Moonlighting
Jamison Perkins
Packaging/ Branding/ Art Director Boston, MA