Fieldpointe Residences Stationery Package - The identity package was designed to reflect the lavish living and posh lifestyle without a long term commitment that you would find at Fieldpointe in Schaumburg, Illinois. There was to be an emphasis and vibrancy of color found in the identity. The designs are supposed to speak to a broad demographic of 25 to 40 year olds.
Fieldpointe Brochure - This brochure was designed to reflect the lavish living and posh lifestyle without a long term commitment that you would find at Fieldpointe in Schaumburg, Illinois. I emphasized the color and circular shape found in the identity when designing the look of the brochure. The project was supposed to speak to a broad demographic of 25 to 40 year olds looking to rent or buy at Fieldpointe Schaumburg.
180 N. Jefferson Collateral Package - Stationery, floorplan and map inserts designed for 180 North Jefferson, Chicago West Loop's hottest address. Style and sophistication unite with comfort and convenience to create the 180 North Jefferson lifestyle and design.
The Mist: Lake Minnetonka Stationery Package - Stationery and business card designed for The Mist, lakefront condominiums in Lake Minnetonka.
Stationery and Identity Design - Identity and stationery created for my mother, Candace Weinberg, with the design highlighting her intials, C.W., and usage of her favorite color pink.
4AM Records Identity - This identity was designed for a new indie music label. The client wanted a fresh, hip look that would appeal to an early 20's target market. He wanted the design to reflect the idea of 4AM: being up late after a night on the town; this led to conveying the logo as a coffee stain.
Various Logos
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Branding