Lainie Schwartz

Label Line Look - Elixir is a tea infused vodka line. The 80 proof beverage comes in 3 flavors: Peach Mango, Mint Green Tea, & Wild Raspberry. The Elixir drink was a LABEL LINE LOOK project in my Package Design class. I chose the bottle shape, then came up with the product idea. Next step was to choose a line look name, logo, colors & flavors, etc. Last step was to construct our label line, including either a shelf talker or hang tags. These bottles are from the Snapple Elements line (circa 1999).

Movie Poster Mash - Note: I have no rights to Goodfellas or Zoolander. This project is created for educational purposes only. This was a movie mash project where I took Zoolander & Goodfellas, mashed them into one movie, and created a movie poster for it.

Face Merge - Note: I have no rights to The Big Lebowski. This project is created for educational purposes only.

Advertising & Design - This was a group project. We thought up the name Spoon & the idea of a self-serve frozen yogurt hangout for college students & young fitness gurus. Collaboratively, we thought up the design brief. We then separated & each focused on designing one specific media for marketing. Pictured are my group's individual designs for Spoon's Facebook page, a newspaper ad, a Spoon pamphlet/brochure, & Spoon's homepage. My individual dresign was the Spoon app for iPhone.

Spoon's app landing page - iPhone App landing page - iSpoon's interface design

Spoon's iPhone app - Spoon's iPhone app - iSpoon's Main Menu page interface

Spoon's iPhone app - Spoon's iPhone app - iSpoon's Nutrition Calculator interface design

Spoon's iPhone app - Spoon's iPhone app savings page interface design for university students - Uspoon on iSpoon.

1 color/6 page brochure mailer - One side spread (1/2) of a 1 color/6 page brochure for Bonnaroo Music & Arts Festival 2011. Note: I have no rights to Bonnaroo's logo or photos. This project was created for educational purposes only.

1 color/6 page brochure mailer - One side spread (2/2) of a 1 color/6 page brochure for Bonnaroo Music & Arts Festival 2011. Note: I have no rights to Bonnaroo's logo or photos. This project was created for educational purposes only.

2 color/6 page brochure - One side spread (1/2) of a 2 color/6 page brochure for Children's Fire Safety. This project was created for educational purposes only.

2 color/6 page brochure - One side spread (2/2) of a 2 color/6 page brochure for Children's Fire Safety. This project was created for educational purposes only.

Event Program Cover - PDF File, Expand to see entire image. Event Program Cover - front & back - Spread
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Album Launch Poster - Poster series with different grids. Pictured: 4 columns. Note: I have no rights to Kid Cudi, this photo, or this album. This project is created for educational purposes only.
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