Mother's Day Endcap Innovation for Kathy Davis Studios

As a production artist for Kathy Davis Studios I innovated a new format for high-priced cards which involved overlapping diecut sheets to create a striking layered shadowbox effect. Interior artwork peeks in from page 1, though copy in obscured. The reverse of page 1 art contributes to the interior design. Three cards were chosen to use this format for a Mother's Day endcap. I designed the interiors for these cards and prepared files for production as well. Art Direction: Kimberly Seslar

Freelance, Full-time, Moonlighting
Anna Lo Piccolo
Production and Graphic Designer Philadelphia, PA