Winner of :
Platinum Award:
Graphis-Typography Annual
Platinum Award
Graphis-New Talent Annual
Best of Show:
2015 ADDY Awards
Gold Local:
2015 ADDY Awards
Gold Regional:
2015 ADDY Awards
INSIGHT
In the age of technology consumers are often using their headphones to listen to music on their mobile devices. This being the case they have a pair of head phones to use at any given time.
THE CONCEPT
Interactive billboards were constructed in various locations. The consumers would be able to sample and enjoy the music that will be featured at the concerts hosted by the Aquarium of the pacific. With their headphones all they need to do is plug into any of the outlets, which are labeled with the Artists: name, song, and album tittle. As they listen to the music they can read the poster for more information.
