Matthew Neal

One page magazine ad - the image here uses the "jet engine" as showing how extreme Xpeed helmets are tested, wind tunnel tested that is.
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4 page brochure for new 2011 Xpeed Helmets - The brochure takes elements used in the magazine ad to give the wind tunnel tested feel on the front and back cover, the inside spread displays the helmets as well as a description paragraph about the wind tunnel testing.
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Outdoor billboard - the 3rd installment in the campaign. Again taking elements from the previous 2 pieces of wind tunnel testing but showing the viewer a more graphic side. Meant for a quick read.
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Poster - a landscape poster combining all elements of the previous pieces. A different approach stylistically with the "studio" look but still cohesive with the previous pieces.
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