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Alloy Wheel Project

In my second year of A-level Product Design, I decided that for my project I wanted to design a limited edition alloy wheel for a automotive brand.

I decided that I wanted to design my alloy wheel for Jaguar, the special occasion was the 60th anniversary of Jaguars Le Man's win in 1951.

With the strategy down I researched into the car they use at the time, Jaguar's current cars, their branding and history.

From this I designed a set of alloy wheels, a logo for the occasion and a point of sale for the promotion.

Nathan Clowes
Student at The University of Huddersfield Huddersfield, United Kingdom