Autumn 2013 coats for River Island. Taking inspiration from new collections of street brands to design 2 new duffle coats using cotton twill and canvas, PU leather and flocked printing.
Autumn 2013 jackets for C&A's young brand Litriko. Used trend research undertaken in Belgium to design up to date garments for their European customer base.
Autumn 2013 jackets for C&A's mid range brand Canda. Used trend research undertaken in Belgium to design up to date garments for their European customer base.
SS13 ASOS mens fashion chinos, with chinos still selling in vast numbers we still saw the chino as a major piece for SS13 and the scope available on the market is huge, we followed our research to the candy colours and intricate details coming out of Japan including printing the reverse side of the fabric and small metal and leather details to give ASOS a new and innovative product that they demand.
SS13 BHS mens lightweight trek trousers, sourcing and developing a selection of cotton blend weaves we used premium sports brands to lead us to a practical design, and with clever sourcing we were able to make these designs affordable for BHS.
AW12 BHS outerwear, part of a presentation to bid for another apparel area of BHS. Sampled many of these garments, and while we took a great amount of time to source good quality and affordable components we were unable to hit the required CM price.
SS13 BHS mens denim jackets, a look at how the trend for denim jackets could become desirable for their older consumer. Using research from vintage pieces and Mod looks.
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SS13 ASOS mens fashion chino shorts, using inspiration from Japan for styling and from Europe for the fabrication including printed fabrics.
BHS AW12 chinos, taking their core item to the next level in terms of design, helping move the garment on and offering another option to their customer while not taking away and sales from their core line.
SS11 New Look outerwear, including washed denim jackets and matt canvas cottons inspired by Lux Military trend, sports jackets and wool poly overcoats with military trims.
SS11 Woven shirts, originally designed for Primark, River Island bought many of these in bulk. All fabric designs are printed and were designed by myself.
New Look Denim - All designs made from same fabric and cast with various washes, kimbling, wiskering and grinding. All with leather backed rivets.
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Menswear Casual Wovens

A small selection of men's woven designs including outerwear, denim, casual trousers and shirts designed for River Island, BHS, ASOS, New Look and Primark.

Samantha Roberts
Freelance Mens and Ladieswear Designer London, United Kingdom