Creative Director / Brand Manager
Nov 2016 - Present (4 years 6 months)
Advertising, Branding, Promotions and sponsorships, Marketing Communication, Website & Social Media
Caboose Hobbies Inc.
Aug 2008 - Sep 2016 (8 years 1 month)
Create National Magazine Advertising, Digital Advertising, Social Media Advertising, Promotion Strategies, Point of Sale, Point of Purchase, Signs and Collateral Materials. I am the complete in-house advertising department.
Stubborn Dog Studio
Jun 2005 - Aug 2008 (3 years 2 months)
Art Director- This was my own freelance company.
After moving from Texas to Colorado, I continued working for Sanders Wingo Advertising on a freelance basis. SW wanted me to continue producing creative and consulting for Petro Truck Stops. Petro was one of my biggest clients while working at SW. I also took on small local Denver Metro area clients. I also did freelance work for Caboose Hobbies. Aug. 2008 - Feb. 2012
Mar 1995 - Jun 2005 (10 years 3 months)
Art Director- September 1999- June 2005
Duties: Overseeing and directing designers, artists, web/interactive media designers, producers and writers as a creative team. Creating advertising, concepts and identities for clients. Art directing photography, video, illustration, design, layout, typesetting, production and press proofing. Working with account executives, creative directors and designers to produce highly creative advertising and advertising materials. Dealing with suppliers to finalize elements of the finished art, such as service bureaus, typesetters, strippers, sign companies and printers to make sure the client gets the best product possible. I did creative work for both the Austin office and the El Paso office.
Graphic Designer- March 1995 - September 1999
Duties: Design, layout, typesetting, production, some illustration, photo shoots and press proofing. Working with writers and art directors to achieve the goal of finished art. Producing color comps and camera-ready art in both electronic and traditional methods. Dealing with suppliers to finalize elements of the finished art, such as film service bureaus, typesetters, and printers.
Pre-Press, Graphic Design
Nov 1994 - Mar 1995 (4 months)
Duties: Pre-press production, design, typesetting, layout. Troubleshooting and getting client files ready for imaging on film. Imaging files on film. Photoshop retouching and specifying photos for the scanning operator and camera department. Working with film strippers and pressmen.
Feb 1993 - Oct 1994 (1 year 8 months)
Duties: Design, layout, typesetting, production/paste-up, illustration and press proofing. Working with account executives and art directors to achieve the goal of finished art. Producing color comps and camera-ready art in both electronic and traditional methods. Dealing with suppliers to finalize elements of the finished art, such as film service bureaus, typesetters, strippers and printers.
DeBruyn, Cooper, Maldanado Advertising
El Paso, TX
Jul 1992 - Feb 1993 (7 months)
Duties: Design, layout, typesetting, production/paste-up, illustration in both electronic and traditional methods.