Bruiser Neon - Created as part of my contract and licensing work for Bruiser Studios. I create athletic mascot illustrations for Bruiser, like this blue jay that I created and create larger designs with them. The designs are generally meant for screen printing and apparel. I had performance tees in mind when I created this design. I wanted something dynamic, but that would also be sparing with the ink. Usually with synthetic fabric performance tees, it's best to avoid using a lot of ink, so it doesn't sit heavily on the garment or impeded the wicking quality. Many times, only small center chest designs are printed on performance tees, but I wanted to create a full front design that would still work well. I thought about using the text as thin lines of ink that wouldn't have big block areas filled in, by envisioning the text as neon lights that would be illuminated around the outside of the letters.