EZ Tag Tollway Conversion Campaign
EZ Tag Tollway Conversion Campaign from Todd Thompson
EZ Tag Tollway Conversion Campaign

Out-of-Home campaign to convert booth toll drivers to EZ Tag. Utilized window surfaces of more than 50 toll booth windows covering 120 miles of tollways. Material was perforated vinyl, so traffic was still visible to toll booth operators. :15 and :05 radio spots created, as well. http://www.coroflot.com/ToddThompson/Radio-Demo-Reel Client: Harris County Toll Road Authority.

gLike
EZ Tag Tollway Conversion Campaign

Out-of-Home campaign to convert booth toll drivers to EZ Tag. Utilized window surfaces of more than 50 toll booth windows covering 120 miles of tollways. Material was perforated vinyl, so traffic was still visible to toll booth operators. :15 and :05 radio spots created, as well. http://www.coroflot.com/ToddThompson/Radio-Demo-Reel Client: Harris County Toll Road Authority.

Available
Full-time
Todd Thompson
Discovering Opportunities... Uncovering Challenges... and Solving Them Houston, TX