Freelance Copywriter / Graphic Designer / Photographer
Told by Tracey
Jul 2008 - Present (13 years 6 months)
Copywriter and art director. Clients include Passages Counseling, Triangle Development, National Safety Council, Grace Church of DuPage, and 12 Step Gifts and Things.
Using my skills as an art director and copywriter, each client assignment went from concept to production. Projects included print, video production, web, and graphic design.
Sears Holding Corporation
Hoffman Estates, IL
Sep 2012 - Feb 2014 (1 year 5 months)
Retail copywriter for Kmart and Sears web sites. Ensured all copy was SEO with multiple brand voices.
Copywriter for Craftsman Club/Craftsman - digital newsletters and promotions. Email subject lines for storewide sales with very quick turn around deadlines.
Abercrombie & Kent
Oak Brook, IL
Jan 2006 - Jun 2008 (2 years 5 months)
Lead copywriter for specialized brochure, mobile camping in East Africa.
Delegated copywriter for most of the direct marketing print and B2B.
Copywriter for six brochures for travel destinations around the world.
Aug 2004 - Dec 2005 (1 year 4 months)
Transitioned from art director to copywriter. Print material included direct marketing and magazine ads.
Gave a family-owned business a new look with a fresh brochure and copy.
Complete creative direction for a Chase insurance employee newsletter.
Mar 2001 - Dec 2001 (9 months)
Art director for Chevrolet in the direct marketing department.
May 1999 - Feb 2001 (1 year 9 months)
Began as a junior art director, to an art director position with multi-media. Created web banners, web copy, print ads and outdoor boards.