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Zhigulevskoe | Redesigned beer label

The redesigned label of “Zhigulevskoe” from “Bobruisk Brovar” is designed to brighten the brand on the supermarket shelf and to update the look of the product.  At the same time, it was important to save the recognition and character of the brand beloved by many.

Role in the project: concept design, art direction, print production.

Illustrator: Katerina Martinovich

Kirill Viazmikin
Branding | Identity | Package design | Art Direction Minsk, Belarus