Licensed Packaging and Graphics
Licensed Packaging and Graphics from Anne Benkovitz
Licensed Packaging and Graphics

Educational, in-school science program sponsored by Duke Energy, featuring Scholastic’s Magic School Bus license. I conceived a dual-function shipping box with a pop-out, folding bus and five characters for classroom display (no glue or tape required!). Maintaining the bus’ scale and proportions within the box dimensions and ensuring its sturdiness was slightly challenging, but worked out fine. The bus design was later repurposed at a much larger size as a Scholastic New York Toy Fair display

Energy Smart + Magic School Bus educational program and packaging (Scholastic Publishing). Pop-out figures and assembled bus shown.
Energy Smart + Magic School Bus educational program and packaging (Scholastic Publishing). Intact box side shown.
Energy Smart + Magic School Bus educational program and packaging (Scholastic Publishing). Intact box top shown.
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Licensed Packaging and Graphics

Educational, in-school science program sponsored by Duke Energy, featuring Scholastic’s Magic School Bus license. I conceived a dual-function shipping box with a pop-out, folding bus and five characters for classroom display (no glue or tape required!). Maintaining the bus’ scale and proportions within the box dimensions and ensuring its sturdiness was slightly challenging, but worked out fine. The bus design was later repurposed at a much larger size as a Scholastic New York Toy Fair display

Available
Freelance, Full-time, Moonlighting
Anne Benkovitz
Art Director, Graphic Designer New York, NY