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Campus Bike

Transportation is an issue for many college students. Students have limited time to travel across an ever expanding campus, and few students have access to a car. Those that have a bike are typically using a childhood bike which is unsuitable for carrying loads, difficult to maintain, and socially unacceptable. The challenge of transportation on a college campus is centered around utility, social acceptability and ease of use.

How might we personalize utility for both avid cyclists and novice riders in a campus environment?

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Adam Horbinski
Freelance/Contract San Francisco, CA