Orchestra | AIESEC - The underlying idea of this logo draws its inspiration from the world of music, the 104 participating Countries are displayed as the members of an orchestra.This metaphor is directed to bring up the union of different instruments (Countries)that come together and create something special.
The shape of the logo evokes that of an arena, specifically, for the case at hand, the sketched plan-shape of Rome’s Coliseum, so as to underline under an iconographical profile also the location itself.