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Absinthe by Couvet - Absinthe, in terms of history and experience, is a pretty nifty beverage. The goal was to create a brand that compares to the experience and easily appeals to the people and market who are currently buying it. It comes in three grades which reflect the percent of alcohol.
2 AD
Christopher & Mason - The artistic middle and lower class really need a brand of grocery they can identify and trust when browsing the aisle. Christopher and Mason looks to connect with certain people who appreciate great graphics but are not necessarily looking to pay for it. Christopher and Mason is printed on simple craft paper using only 2 colors (not spot) to keep costs down and be eco-friendly at the same time.
Escargot (front)
Escargot (back)
Max Pinnell
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This Is...Packaging
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