Food-on-the-Go - A one week design project to design a new food range for food-on-the-go. The focus here was towards middle aged female professionals. The soup portion is smaller than normal. This allows users to have multiple soup 'shots' which they can consume throughout the working day when they have the time. Cashew nuts provide a healthy alternative to more snack based products and the cheesecake a cheeky treat.
Opened packages - A one week design project to design a new food range for food-on-the-go. The focus here was towards middle aged female professionals. The soup portion is smaller than normal. This allows users to have multiple soup 'shots' which they can consume throughout the working day when they have the time.
Graphics and sealing mechanism - A one week design project to design a new food range for food-on-the-go. The focus here was towards middle aged female professionals. The soup portion is smaller than normal. This allows users to have multiple soup 'shots' which they can consume throughout the working day when they have the time.
The many models... - A one week design project to design a new food range for food-on-the-go. The focus here was towards middle aged female professionals. The soup portion is smaller than normal. This allows users to have multiple soup 'shots' which they can consume throughout the working day when they have the time.
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Food-on-the-Go 2009
Alex Ward
Interaction Designer Anywhere and Everywhere, United Kingdom